Add makeup to a photo on iPhone

Makeup applies one of four looks to the person in the photo: Everyday, Soft, Evening or Bold. Every look is requested as subtle and natural, so even Bold reads as makeup rather than as a filter.

There are no sliders for lipstick shade or eyeliner and no prompt to write. You choose a look and the model applies it.

Makeup filters usually arrive with smoothing and face reshaping built in, which is why they look like filters. Here each request tells the model to keep the face shape, bone structure and skin texture exactly, with nothing slimmed, reshaped or smoothed, and to change only the makeup.

Generative results can vary, so compare the result, and tap Undo at the top of the editor if more than the makeup changed.

Use it to see an evening look on your own face before a wedding or a night out, or to add a soft everyday look to a profile photo taken with none. Try one look, undo it, and try another.

The on-device tools apply on top of the result: Skin to soften small blotches while keeping texture, Whiten for teeth and eye whites, and Lighting and Filters for the colour. Those run on the iPhone with no connection.

Makeup is an AI tool, so tapping it sends that photo to our editing service, which passes it to Google's Gemini and returns the result. We do not store the photo, and nothing is sent until you tap.

Each look uses one AI edit: subscriptions include 30 a month and the free trial includes 5.